Tuesday,
September 3, 2002
Danbury,
CT: RollingDigital, an innovator in wide area network
(WAN) design and inventor of the worldwide cellular computer
system (TravelingMultimedia™), held a “soft
launch” of its new Internet SuperSite today. This
site, although not yet fully functional, shows the direction
the company is heading to position itself as a world leader
in web-based marketing of online products and digital services.
RollingDigital was created a year ago to commercialize the
company’s TravelingMultimedia technology (patent pending).
TravelingMultimedia uses a global network of Programmable
Autonomous Network Objects (PANOs) to store and deliver
a wide range of business, educational and entertainment
content to transient users. This technology makes it possible
and practical to build the equivalent of a cell phone system
for mobile computing. The ultimate goal is to make TravelingMultimedia
usable and affordable by everyone, and just as ubiquitous
as the cell phone.
“TravelingMultimedia is a disruptive technology,”
explains Walt Runkis, RollingDigital’s CEO. “With
it, you will be able to access your familiar digital environment
wherever you go, not just in your home or office. Also,
it should be noted that you don’t need a laptop computer
or PDA to use the system. RollingDigital plans to give its
subscribers an extremely lightweight device called a LinkPort™
that functions like a cross between a laptop computer and
a home entertainment system. LinkPorts are expected to weigh
less than a pound and consume very little battery power
since they are based on cutting-edge technologies that have
no moving parts. They also use almost no WAN bandwidth to
perform most of their computing and entertainment functions
because they operate on a proprietary principle known as
“Extreme Bandwidth Conservation.”
What function, then, do all the products and services offered
on the RollingDigital web site serve? Walt was quick to
answer. “They generate revenue. Building a worldwide
cellular computer system is an enormous undertaking. Someone
will have to pay the bill, and we don’t want that
to be our customers. TravelingMultimedia should be universally
available to everyone, so it has to be affordable. Actually,
we want to provide the means for our services to be free
to our users.”
RollingDigital envisions a world where everyone is given
a free LinkPort to watch movies, play games, work on business
projects, and to communicate with others. RollingDigital’s
business model predicts that all these services can be easily
subsidized out of proceeds received from advertising revenues
and online shopping. They are confident that the revenues
generated by their customer’s usage of the TravelingMultimedia
network will easily cover the overall cost of operations
and return a healthy ROI to the company’s investors.
This is not an insane notion. The fact is total revenues
from global ecommerce are estimated at over $150 billion
annually, with about $47 billion of that coming directly
from online consumers. And industry experts are predicting
the total will exceed $1.5 trillion by 2005. Today, over
40% of US teenagers and adults regularly access the Internet,
and approximately 70% of them shop online. In fact, 23%
of them have made online purchases within the past three
months. Moreover, experts are predicting the trend in online
consumer spending will continue well into the foreseeable
future, and is expected to double every 12 to 18 months.
The way Walt sees it, “RollingDigital intends to capitalize
on this trend by being a friendly rest stop in a war zone
that stands between the debris of our crumbling industrial
age and the construction zone of our emerging information
economy. We are a group of seasoned high-tech entrepreneurs
who have positioned ourselves on a main thoroughfare along
the Information Superhighway. We make it our business to
offer a helping hand to war-torn pilgrims trying to free
themselves from the rubble of the past and searching for
a place in the new economy. There is a legion of web hosting
services out there, but RollingDigital is unique. We not
only host your web site in our state-of-the-art data center,
we show our customers how to integrate revenue-producing
products and services into their online operations. RollingDigital
can design and build your site, host it, fill it with profitable
products and services, promote it, punch-up its ranking,
and provide consulting and mentoring services to help emerging
Internet entrepreneurs avoid the pitfalls that are common
to startup operations. We can even arrange for angel, mezzanine
and first round financing through ongoing alliances with
SciBios Corporation and other associated investment groups.“
For
more information contact: 
info@rollingdigital.com
RollingDigital
received its early-stage financing from SciBios Corporation,
an angel investment and consulting firm located in Appleton,
WI. SciBios specializes in the discovery and commercialization
of submerged technologies and is a major equity stakeholder
in RollingDigital and TravelingMultimedia.
For more information contact Richard Damrow:
richard@scibios.com
